Grahame Gardner proudly launched their new Vitality Collection at this year’s Professional Beauty show, introducing several new styles of tunics and trousers to appreciative delegates. These stylish new designs have been in creation for several months as Grahame Gardner have refined the designs to ensure they not only look good, but also perform exceptionally well within the salon.

 The out an out favourite was Lillie, a classically tailored tunic with flattering back darting for an improved fit. The most popular colourway was black with a ‘purple passion’ trim, but the square necked tunic is also available with alternative contrast trims, including ‘disco pink’, ‘blue lagoon’ and ‘crystal white’. Sales Director, Simon Ward comments on this new collection:-

“The Vitality Collection has always aspired to strike a balance between fashion and practicality. Many of the styles took their inspiration from high street fashions, but these were developed to make sure they, like all of the Grahame Gardner range, were supremely fit for purpose. Our fabrics are carefully selected to offer improved comfort and are very easy to care for, which is all very important in retaining the look of the garment over the medium to long term. We also use design detail to support the therapist or stylist, giving them the flexibility necessary to carry out their duties. These new garments fulfil all these criteria and it is great to see them being so well received by the industry.”

In addition to the Lillie tunic, a number of other garments also emerged as favourites, including Bella, a demure crossover tunic with button detail and panelling, and Rose, an elegant contoured tunic with sweetheart neckline.

As well as a wide range of tunics, the New Vitality also introduces several styles of trousers, including a capri style (Poppy) and, for the first time, a men’s chino style of trouser (Toby). The new collection is now available online The view the range click here

Grahame Gardner have also established a new partnership with Ovarian Cancer Action, where customers can choose to have the charities logo applied to their uniform for an extra pound. Not only will they help raise awareness for the valuable work the charity do, but Grahame Gardner will match the pound they have pledged by doubling it.