Cheddar Dental Practice in Somerset have unveiled a brand new staff image and used the Vitality Collection from Grahame Gardner Ltd to ring the changes and create a

 staff identity more in keeping with the 21st century. The Vitality Collection from Grahame Gardner presents a range of professional, practical workwear that is supremely fashionable, using stylish design features and striking colourways – perfect for the image that Cheddar Dental Practice want to portray.

As part of this identity change the Reception staff were given a uniform for the first time ever. Practice Manager Gill Smalley explains why they wanted a unified look:-

“The Reception staff wore their own clothes, but patients always commented when members of staff chose the same colours – they liked the team look. Selecting and agreeing a uniform was the obvious next step.”

The Reception staff chose the Lillie tunic, with black as the main colour and a stylish neon pink band down the front and neon pink trim on the collar and the neck. Patients love it!

Other members of the dental team are in the complementary purple passion Jasmine style front fastening tunic. They like the hidden zip, the flattering fit, the stretchy material and the practical design.

Vitality, The Designerwear Collection was launched by Grahame Gardner in 2007 to offer Healthcare and affiliated industries a more fashionable approach to workwear. Initially the range was taken up by the Beauty industry, but now their appeal also extends to many dental surgeries who are looking for a less intimidating identity for staff.

To view the Vitality range click here